5627 GA Eindhoven
Stora Enso and packaging technology company Pulpex join forces to industrialize the production of eco-friendly paper bottles and containers made from wood fiber pulp. These renewable products will offer an alternative to PET plastics and glass. The exclusive partnership leverages Stora Enso’s formed fiber technologies and ability to convert end-products at an industrial scale.
The joint development agreement is formed exclusively between Stora Enso and Pulpex, a sustainable packaging technology company established by Diageo (makers of Johnnie Walker, Smirnoff and Guinness) and Pilot Lite (a venture management company). The partnership aims for large-scale industrial production of renewable and recyclable paper bottles and containers that degrade readily in the natural environment. Produced with sustainably sourced formed fiber pulp, the bottles and containers would enable a significantly lower carbon footprint compared with glass or PET.
A formed fiber product is manufactured by pressing various wood-based pulps into a three-dimensional shape in a moulding machine. The focus of the partnership now is on developing a high-speed production line which is expected to be operational in 2022.
“We see great potential in combining development skills of Pulpex with our industrial capabilities, says Sohrab Kazemahvazi, SVP Formed Fiber at Stora Enso. “This cooperation marks an important step in bringing to market a truly sustainable alternative to plastic bottles and containers, while offering end-user qualities that match those of traditional packaging in the beverage market.”
Using Stora Enso’s formed fiber material, Pulpex will produce paper bottles for an array of global brands across a variety of market applications, from homecare and personal care products to alcohol- and non-alcohol beverages and liquid foods. All of Stora Enso’s wood fiber pulp comes from sustainable, verified sources. The customizable Pulpex bottle allows for embossing, labelling and coloured pigments to fit brand needs and easily integrates into any packaging manufacturer’s existing filling infrastructure.
Pulpex Limited (www.pulpex.com) is a new world-leading sustainable packaging technology company established by venture management firm Pilot Lite and spirits producer Diageo. The company has developed the world’s first 100% PET-free paper bottle. Made from sustainably sourced pulp, the Pulpex bottle meets food safety standards and will be recyclable in standard paper waste streams, which have a far higher yield than plastic waste streams.
Leading consumer packaged goods (CPG) companies, including Diageo, PepsiCo, Unilever, GSK Consumer Healthcare and Castrol, have joined the Pulpex global partner consortium. Each company has committed to incorporating Pulpex technology into its brand packaging and collectively aim to produce 750m paper bottles per year.