extensive conference programme than ever before.
Launched in 2004, ISE is the world’s largest tradeshow for the professional AV and electronic systems industry. ISE 2019 is expected to attract more than 1,300 exhibitors and more than 80,000 registered attendees to its Amsterdam RAI location. In response to the growing demand for exhibition space at the RAI Amsterdam ISE 2019 will feature an extended Hall 5, approximately one third larger than before. ISE is also extending beyond the RAI, hosting a range of new and established conferences at the nearby five star Okura Hotel.
ISE conference programme
The largest ever ISE conference programme reflects the show’s increasing segmentation into vertical markets and a desire to accommodate the information needs of increasing numbers of end user visitors.
Five of these conferences will be held at the Okura. New for ISE 2019 will be the Digital Cinema Summit ISE and AttractionsTECH by blooloop. Another highlight is the debut of the HTNG Insight Summit ISE, which will focus on hotel and hospitality technology. The XR Summit ISE and Digital Signage Summit ISE will also return.
Augmented reality and artificial intelligence
In the opening address at ISE 2019, Ambarish Mitra will discuss how augmented reality and artificial intelligence are disrupting key vertical sectors served by the professional AV industry, and what future developments are likely to bring.
Mitra commented: “Augmented reality is a horizontal disruptor and will have a positive impact on every industry. What we are seeing today is just a glimpse of the potential of this technology. Blippar is at the forefront of this and I look forward to sharing my vision with ISE attendees.”
The opening address will take place in the Forum of the RAI Amsterdam, shortly after the conclusion of the Smart Building Conference. It will be followed by the ISE Opening Reception. Both events are free to attend.